Imatge
Imatge
The Olympic Port is taking part in the show with its own stand, to explain the progress being made in the transformation process, its commitment to the blue economy and its role in the coming edition of the America's Cup
A round table has been planned for the entire five-day show, featuring representatives from the America's Cup, junior and women yacht enthusiasts and presentations by enterprises in the blue-economy sector, among other activities
This will be the first time that the Olympic Port is taking part in the show since its management was taken over by Barcelona City Council, through Barcelona de Serveis Municipals (B:SM)
The Olympic Port is taking part in the 60th edition of the Barcelona International Boat Show, which is being held at the Port Vell from 12 to 16 October. And it will be doing that with its own 150 m2 stand, put up in the Moll de la Fusta wharf. The space will feature talks, round table discussions and other activities for presenting the transformation the Port has been undergoing, led by Barcelona de Serveis Municipals (B:SM) on behalf of Barcelona City Council. This will be the first time that the Olympic Port is taking part in the show since its management was taken over by Barcelona City Council.
The transformation process is making steady progress as it looks ahead to the 37th edition of the America’s Cup, which is to be held in Barcelona in 2024, and its aim is to turn the Olympic Port into a space committed to citizens where the blue economy, sailing, food and the sea will become the nerve centre of economic and social activities.
According to the First Deputy Mayor and Chair of B:SM, Jaume Collboni, “the Boat Show offers a strategic opportunity to explain to the sector the commitment being made by the city to turn the Olympic Port into one of the main showcases of the blue sector, a priority activity in the city’s new economic agenda. We also want the Olympic Port to become a benchmark among city residents for taking up water sports, which is why during the Show we explained the role this space will have in the strategy for revitalising marine sports and during the America’s Cup, a milestone that will serve to enable Barcelona’s residents to re-connect with our coastal area and further see the contribution it can make to social, economic and recreational revitalisation”.
To mark the opening of the Boat Show, on Wednesday 12 October, the Olympic Port’s stand will be playing host to a round table on the cross-cutting role of sustainability in this new stage the Port is going through. The various experiences and measures that the Olympic Port has applied or will continue to apply for reducing its environmental impact and becoming a benchmark in environmental management will be shared during the show.
The blue economy will be the programme's star attraction on the morning of Friday, 14 October. A presentation will be given, in collaboration with Barcelona Activa, on the blue-economy model promoted by the Port and on how it fits in with the city’s plan to boost this sector. Representatives of some of the enterprises currently working in this area of activity will also be taking part here. Later, in the afternoon, it will be the turn of the Barcelona Municipal Sailing Centre, who will be explaining their remodelling project, and talking about their strategy for boosting the practice of nautical sports.
The following day, Saturday, 15 October, will see a visit to the Olympic Port's stand by some of the key figures involved in the 37th edition of the America's Cup. There’ll be a discussion on the aims of the Youth America's Cup and the Women's America's Cup, the America's Cup competitions for young people and women scheduled for the 37th edition, which will be based at the Olympic Port. The event will feature an analysis, with the help of various women athletes, of the need to promote new sailing talent and the challenges faced by women at competition level.
Over the five days of the Boat Show, numerous companies from the nautical sector that operate at the Olympic Port will also be present at the Port's stand, and visitors will be able to see first-hand how the transformation of this iconic Barcelona landmark is progressing.